iKrusher

iKrusher recently underwent a brand refresh and needed to incorporate the new branding across their user experiences. I joined the creative and marketing team as a designer to help implement and further develop their web pages. Functioning as an e-commerce site, the website had to match their product offerings as well as provide a good user experience for their high profile business clients. After heavily researching the current market and evaluating our competitors offerings, the design team executed new visuals and mockups that expanded the previous site into one that is way more engaging, visually impactful and takes into account the customer's journey through the online user experience.